The Real Estate & Hospitality Summit, the first of its kind, was held in Rome at the Villa Pamphili hotel. The event was organized by Il Sole 24 Ore, Italy’s leading financial and economic newspaper, together with the major investment holding companies Colliers Global Investors and Dils.
Prominent participants included Giuseppe Amitrano (Founder and CEO of Dils), Ofer Arbib (CEO of Colliers Global Investors), and others.
The summit analyzed changes in the sector over recent years. Against a backdrop of growing macroeconomic volatility and complex geopolitical scenarios, the hotel sector continues to confirm its status as one of the most attractive for investors. It posted its best performance in six years, with a 30% increase compared to 2024. It ranks second in terms of asset volume on the market, with annual investments of nearly €2.4 billion.
Interest has grown significantly in Southern Europe — Portugal, Spain, Greece and, of course, Italy. Rome leads in investment volumes, with over €650 million in 2025, followed by Milan, Florence and Venice. Secondary locations (seaside and ski resorts, small historic towns across Italy) are also rapidly gaining traction.
The interest of both national and international investors has focused on luxury-class assets in need of repositioning. Whereas core investments — low-risk assets generating steady rental income — previously prevailed, investors now prefer value-add investments with a medium- to long-term horizon. The most sought-after are trophy assets: obsolete or underperforming properties in prime locations that require renovation and repositioning into the luxury segment.
In Italy, new asset classes are emerging one after another: Luxury Living, Branded Hotel Apartments, and Longevity Living.
The main challenges investors face in Italy are outdated regulations, difficulties in changing the intended use of buildings, and lengthy bureaucratic procedures; obtaining permits and licenses can sometimes take years. However, efforts are currently underway to streamline these procedures and revise outdated norms.
